From concept to ongoing art execution for The Whistler's Relax Attack Jazz Series—a weekly event since 2008. Every note of this evolving brand refresh has been conceptually rooted in a different corner of the Jazz ethos, an Anthony Burrill poster in my bosses office, and a Herbie Hancock story about Miles Davis.
Identifier: the slightly off yin/ yang (relax/ attack) of Jazz — My former boss with the "I like it. What is it?"poster — Pulling the color from the source = me @ BTX