"Bloom Pack" is a capsule collection inspired by a gift from my grandma, Venice Music Collective's "chop wood, carry water" mantra, and the plant culture around my neighborhood in Los Angeles. Concept to execution.
Produced for Venice Music Collective in 2022.
Field Research — walking around my neighborhood and finding samples to reinterpret. Capturing references for everything from palm trees to blades of grass and concrete walls to the clouds.
Displacement — finding the desired effect, inspired by the generally hybrid nature of LA flora
Further Exploration — secondary asset creation revolved around designing new flowers, inspired by the patterns in nature
