Since 2017, I've had the pleasure of collaborating with the team at Chicago's best brewery—contributing art and ideas for a handful of ongoing series, as well as one-off heaters. Photos via Jack Li.

Matty Matheson wore it on The Bear (buy)

With NEON being the brewery's largest and brightest series of brews, the label always had to be a special one—something completely out of category. Working closely with the team, I learned their labeling machine could go as small as 3/4" in height, which seemed like the perfect way to let these Pét-Nat beauties speak for themselves.