"Reality vs. Perception"—most of us know Chloe Kim as the youngest woman in Olympic history to win a snowboarding gold medal. Less of us know that she's taking a year off from competition and loving life as just another kid at Princeton University. Meet the real Chloe and grab a pair of Nike Air Max 2090's from DSG while you're at it. Art direction and design; from concept to execution with Anne Sangiunetti in about a week.
Produced with the team at Conscious Minds in Los Angeles, 2020.